Facebook starts testing Ethereum and Polygon NFTs on profiles

Meta, formerly known as Facebook, has started rolling out NFTs for select US creators on its flagship social network.

Facebook starts with Ethereum and Polygon NFT, but will soon add support for NFTs on Solana and To flowsaid a representative of Meta Decrypt by email.

Navdeep Singh, Meta Product Manager, shared an overview of what NFT will look like Facebook in a Twitter post on Wednesday. According to the post, users will have a “digital collectibles” tab on their Facebook profiles where they can showcase their NFTs, which are unique blockchain tokens that signify ownership.

Users will be able to connect their cryptocurrency wallets to their Facebook profiles. They will also be able to turn their NFTs into Facebook posts, which they can react to, like, comment on and share like any other post.

Technical and media consultant Martin Bryant argued that Meta “clearly wants to give Web3 folks a home” with the announcement, given that the company also recently started testing changes to Facebook groups to make them look “more like Discord”.

Singh did not respond to Decryptrequest for comment.

The social media giant has already started rolling out NFT on Instagram for select creators “in a handful of countries” in May, Meta’s rep confirmed Decrypt by email.

In a previous announcement, Instagram shared that NFTs posted or shared on the app will automatically tag both the creator and collector of the NFT, and the company will not charge any fees for posting or sharing the NFTs. Collectors will also be able to share their NFTs as augmented reality stickers.

Adam Mosseri, head of Instagram, previously said that Instagram is rolling out NFT features in part because of the growing creator economy.

“Now we think a really exciting opportunity for a subset of creators is NFTs – the idea of ​​owning a unique digital item,” Mosseri said. said in may.

Meta did not respond to Decryptrequesting comment on if or when Facebook’s NFT features will go live for all users.

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Lance B. Holton