LinkedIn lets you add clickable links to photo posts

LinkedIn is rolling out a new feature that lets users add external links to photos shared in posts.

This gives you another way to drive traffic to your website from your LinkedIn company page or personal profile.

Geri Silver, Creator Manager at LinkedIn, shared an example of the new link sticker. In the screenshot below you can see how a link can be added to any photo:

Image credit: Screenshot from linkedin.com/in/geri-silver/, August 2022.

Influencer marketer Lindsey Gamble shared several screenshots of LinkedIn’s new feature on Twitter. The link sticker can vary in size and even be placed above the videos:

There doesn’t seem to be much variety when it comes to link sticker design, although the linked text is customizable. You can always add emojis to avoid having the same generic stickers on everything.

Availability and usage details

You can add link stickers to your photos and videos through the LinkedIn mobile app’s post creation tools.

You cannot add link stickers through the desktop interface. However, users on any platform can see and click on the links when they see the posts in their feed.

1Link stickers are rolling out to users in stages, which means some people will get access to them before others.

When you are eligible to use it, you will see a chain link icon button when creating a post in the LinkedIn mobile app.


Source: LinkedIn

Featured Image: Tada Images/Shutterstock

Lance B. Holton