The start-up Agritech Green Growth launches a new solution “Green Growth Yield Monitor”, allowing the analysis of land productivity and sustainable agriculture
Combining a scalable hardware device and data visualization software to provide analytical insights into land productivity and operating efficiency, this solution feels like a real game-changer in agriculture.
Green growth. The company is a developer of real-time yield mapping technology for farmers, with its new innovation being a green growth yield monitor to make yield monitoring and analysis highly efficient and as simple as possible.
The company explains that its system provides real-time data analytics on land productivity, which can ultimately help farmers reduce fertilizer use by at least 10%.
It allows farmers to feed more people for less, make extra profit, preserve and improve the soil for future generations, and for those who come to the DLG Feiertage exhibition in Mannheim, Germany, from June 14 to 16, 2022, this agrotechnological innovation will be presented, but for those who are not, reading will provide a whole harvest of information.
So what makes the Green Growth Yield Monitor an exciting new game changer?
The system collects and analyzes crucial harvest data at every point in the field with minimal interaction from the farmer.
Combining best practices in telematics, data science, and interface design to make hardware integration and software usage seamless, it seems to me, at least, that this technology is truly next level.
During harvest, yield data is collected directly from the harvesting machines and is analyzed and presented in real time as a heat map. Yield maps play a crucial role in agricultural management processes enabling the optimization of agricultural inputs, such as fertilizers, seeds and crop protection products, which are very important elements of sustainable agriculture.
With Green Growth’s solution, farmers can easily and in real time detect and measure the performance of all their work throughout the season.
Key Features and Benefits:
- Universal: It can be installed on any age, brand or model of harvester. The farmer can have a fleet of different machines harvesting the same field, and with Green Growth he will get the most accurate yield map;
- Scalable: Minimal end-user interaction. All control is done from the web application, all calibration can be done anytime and from anywhere;
- Affordable Price: 7-10 times cheaper than competitors;
- Quick self-installation: less than 2 hours;
- High calculation accuracy: 95% or more.
As populations grow rapidly and global average life expectancy increases, arable land is shrinking.
However, as Green Growth points out, the need to feed a rapidly growing population means farmers need to increase intensity and create more with less, rather than increasing the acreage of their operations, which may simply not be possible. .
Since yield is the most important indicator of agricultural efficiency, that’s why it’s so important to have really accurate information about the land productivity of every square meter of farmland. Also, every year farmers experiment with different seeds and fertilizers to find the best combinations, but even when farmers see the total amount of crops harvested that year, it’s still not as informative as you might imagine, because results can vary, even within one area.
This can result in additional costs for unnecessary fertilizers, seeds and agrochemical soil testing. To solve this problem, Green Growth has developed an affordable hardware/software kit that is easy to install on combines and measures the flow of grain through the machine during the harvest season. Simultaneously, the software creates heatmaps, allowing the farmer to see areas of high and low productivity in real time from their desktop.
Alfiya Kayumova, CEO and co-founder of GreenGrowth, explains: “Agriculture is one of the fastest growing industries. It focuses on the global challenge of feeding a growing human population with ever limited resources. Farmers need to increase intensity rather than focus on extensiveness. Performance monitoring is simply essential as an absolute indicator of operating efficiency.
“That’s why it’s so important to have accurate and timely information on the land productivity of every square meter of farmland. We see it as our mission to bring the best cutting-edge technologies to the agricultural sector. farmers the ability to use fewer inputs while generating more yield with the added benefit of respecting long-term soil management and future generations of farmers.We believe we have not inherited the Earth of our parents, but that we borrow it from our children.
Dr. Evgeny Savin, executive director of Green Growth and co-founder with a Ph.D. in particle physics says: “The agricultural market adapts very quickly to new technologies. Self-driving is already common in agriculture, just as it is in mining, and modern tractors or harvesters may pack more technology than modern cars. Of course, to manage all this technology and work with the collected data, many software applications are being developed.
“Usually, developers work in large companies with their operations centers, while there are also many tech start-ups that create inspiring and impressive solutions. However, the vastness of the solutions can be far too complex for the end user. A farming season could take an entire year, so there is no time or budget to test every solution on the market. This is why we try to work closely with farmers, study their processes and needs before selling anything to anyone.We want our solution to be as genuinely useful as possible.
The business model is based on fees for hardware and an annual subscription for data access. The system is intended for farms of all sizes involved in agricultural production. Hardware costs $1990 per harvester, annual subscription starts from $400 and provides access to data visualization. The technology works on all combines, regardless of brand or year of manufacture.
More information here!